On a special evening in downtown Cleveland, coaches from across Northeast Ohio gathered at the iconic Rocket Mortgage FieldHouse—home of the Cleveland Cavaliers—for a powerful seminar led by author and speaker John O’Sullivan. The event, centered around O’Sullivan’s book Every Moment Matters, was more than just a talk—it was a shared experience of learning, growth, and inspiration.
Hosted by the United States Coaches Association in partnership with the Positive Coaching Alliance, the seminar offered coaches from all sports the opportunity to come together, reflect on their impact, and discuss how to create positive, character-driven environments for young athletes.
The energy in the room was electric as O’Sullivan spoke about the power of coaching with purpose. His message was clear: every interaction with an athlete, no matter how small, can shape their future both on and off the field. Coaches left the event feeling recharged and reminded of the incredible responsibility and privilege they carry.
This night was a beautiful reminder of what the coaching community can achieve when it comes together. At the United States Coaches Association, this is exactly what we strive for—to support, educate, and connect coaches who are committed to making a difference.
Thank you to everyone who joined us. Let’s keep the momentum going.


How do the world’s most successful coaches get the best from their athletes?
How do top coaches design practices, inspire their players, and build teams that sustain their excellence season after season?
How do they instill high-performing behaviors?
Do they coach men and women differently?
What about coaching their own children?
Most importantly, are these secrets available to the rest of us coaching youth, high school, and college teams?
In Every Moment Matters, renowned coach educator John O'Sullivan has collected hundreds of interviews with top coaches, sport scientists, psychologists, and athletes and distilled them into a blueprint for becoming a more effective and inspiring leader. Great coaches realize something that others do not: every moment matters! You must be intentional about everything you do. Whether you are coaching your local youth soccer team, leading your high school football program, or competing for an NCAA championship, Every Moment Matters will give you the tools and strategies to become the coach you always wished you had, and the coach today's athletes are craving.
Get ready to have your best season ever!